Website design for roofers
Website design for roofers and roofing companies
Built for repairs, new roofs and storm damage, structured so you get the call when a tile comes off in February. From £25 a month, no build fee.
FROM £25 A MONTH
PREVIEW THE SAME DAY
NO BUILD FEE
The problem
Roofing work arrives with the weather, and it arrives through search.
A leak after a storm is an emergency, and emergencies get searched rather than asked about. Whoever holds those results takes the week’s work.
The planned jobs, a full re-roof or flat roof replacement, get researched hard because people have heard the horror stories. That research needs somewhere credible to land.
WHAT YOUR CUSTOMERS ARE TYPING INTO GOOGLE
roof repair near me
HIGH
emergency roof repair [town]
HIGH
new roof cost
HIGH
flat roof replacement [town]
MEDIUM
roofers [town]
HIGH
storm damage roof repair
MEDIUM
chimney repair [town]
MEDIUM
guttering and fascias [town]
MEDIUM
roof leak repair cost
LOW
Each one of those is a page on your site, written properly, aimed at the people already looking for you.
Built for the job
A page for every roofing job you take
One page listing everything you do cannot rank for everything you do. So we build a page per job and a page per town.
01
Emergency roof repairs
For leaks and storm damage. Response time and hours front and centre.
02
Roof repairs
Tiles, slates, ridge work and flashing. The bread and butter searches.
03
New roofs and re-roofing
The largest job, with materials, warranty and timescales explained.
04
Flat roofing
EPDM, GRP and felt, for extensions and garages. Distinct search, distinct page.
05
Chimney work
Repointing, rebuilds and removals, plus the leaks people blame on chimneys.
06
Guttering, fascias and soffits
Frequent, quick and often the first job a new customer books.
07
Leadwork
Fewer searches, specialist and higher margin, worth its own page.
08
Commercial roofing
Aimed at agents and facilities managers rather than homeowners.
09
Every town you cover
One page each, because storms are local and so are searches.
More than a website
The website is where it starts, not where it stops.
Local SEO built in
CORE
A page per service and a page per town, structured the way local search actually works, from the day you go live.
AI search optimisation
CORE
People ask ChatGPT for a recommendation now. Your pages are structured so the answer engines can name you, not just Google.
Every enquiry in one place
CORE
Every enquiry from your website lands in your portal the second it arrives, and we email it to you too.
Quotes and bookings
CORE
Branded, and sent from the same screen the enquiry arrived on. No separate app, no double entry.
Google Business Profile
COMING
Set up, verified and kept current. Categories, hours, photos and posts, which is what near me searches actually read.
Reviews collected for you
COMING
We ask the moment you mark a job complete, then publish the review to your site and your Google profile.
The maths
One re-roof pays for the website thirty times over.
A year of Kitso
£250
One re-roof
£8,500
A year of Kitso is £250. A single re-roof, or a handful of gutter jobs, clears it comfortably. Everything after that is profit with no build fee to recover.
Questions
The questions business owners actually ask
Anything else, email us. A real person answers, within one working day.
Core is £25 a month, or £250 a year which is two months free. There is no build fee, no setup fee and no contract, so the number you see is the whole number. Most owners we speak to expected a four figure bill up front, which is what usually stops them bothering at all.
Honest answer: your pages are on Google within days, and what happens after that depends on your trade and how competitive your town is. Anybody promising page one by Friday is either lying or quietly spending your money on ads, and we do not promise a position at all.
About twenty minutes on your phone. You answer questions about what you do, where you work and why people use you. After that we write it, design it, build it and put it live. You do not send us a brief, sit in a meeting or make design decisions.
You tell us what you want changed, the way you would say it to a person. New service, price change, different hours, a photo swapped. Changes are included and usually done the same day. No hourly rate, no waiting three weeks for a developer.
It looks after itself. Hosting, security, updates and backups are ours to worry about. The only time you think about it is when an enquiry comes in.
You cancel and we stop billing you. You keep your domain and your content, there is no exit fee and no notice period, and nobody rings you to talk you out of it.
We do not need to do your job, we need to know what your customers search for and what makes them pick one business over another. You answer the questions, we write from your answers, then a person reads it back before it goes anywhere. If a term is wrong, tell us and it is fixed the same day.
That is exactly why it pays. Storm weeks bring a flood of searches and quiet months bring planned work. Being findable in both smooths out the year rather than living off referrals in January.
Yes. Insurance, guarantees and any memberships go on every relevant page. In roofing those are usually the deciding factor because people are wary of the trade.
Yes, and they are the strongest thing you have. Send us what you have and we lay them out properly by job type.
We can build a page specifically for insurance claims and storm damage, which is a high intent search most roofers ignore entirely.
A free preview lands within a few days of you answering the questions, usually the same day, and you are usually live within the week.
Websites for roofers
Why roofing websites live or die on local search
Roofing is the trade with the widest gap between the good firms and the ones that show up first. Plenty of excellent roofers get nothing from the internet, while a firm with three vans and a decent website takes every storm call in the county.
Emergencies are a first-page-only market
When somebody has water coming through a bedroom ceiling they ring one of the first results. That means a genuine emergency page, correct hours, and a Google profile that matches. Being tenth is being invisible.
Trust is your biggest obstacle
Roofing has a reputation problem it did not entirely earn, so your website is where you separate yourself. Real reviews, verifiable insurance, guarantees in writing, and photographs of work in streets people recognise.
What it costs to run
Core is £25 a month or £250 a year. AI search readability is included. Kitted, which adds your Google Business Profile, automated review collection and branded social posts, is coming. No build fee, and your preview lands the same day.
Free preview
See your roofing business online, free.
A home page and one service page, written for your trade, in your inbox within a few days, usually the same day. No card, and nothing goes live until you say so.